Posts tagged coursebook
The answer to my question proved complicated, here are my presentation slides from the IATEFL Conference in Birmingham in April 2016, in which I revisited research into the future of the ELT coursebook that I started in 2010.
In my research I found printed coursebooks continue to be widely used, and the take up of digital alternatives has been slower than I predicted in 2010.
Teachers and students: online outside the classroom, offline inside the classroom.
I also found that the publishing sector is struggling to make money from coursebooks and digital alternatives, as governments cut budgets, consumers expect content for free, and the result has been very challenging for people involved in the sector, particularly authors. There are some interesting developments and initiatives, but important pedagogical issues still need to be resolved.
The market for English Language Teaching aids is huge and growing rapidly. There are around one billion learners and eleven million teachers of English today. However, with the introduction of smart phones, ebook readers and tablet computer devices such as the iPad, learners’ expectations about how they access and use learning content have changed. But my recent research shows that the publishing sector has not implemented innovations accordingly. The traditional printed coursebook model could be outdated very quickly. I will be presenting on my research findings at Online Educa Berlin 2010 on 3 December, and outline how content producers should investigate the needs of learners, teachers and institutions, consider the latest thinking in language learning methodology and develop new products and business models. More…